Mission
The world is in flux. It’s time for change. We can do better. We must do better. Businesses need to adapt harder than ever. In a way that’s both inclusive and progressive. We see your brand as a force to inspire and accelerate positive change. Not only to exceed business objectives, but at the same time create value for a more honest and sustainable world. Time is now. People. Planet. Profit. Purpose. We call it radical impact. It’s our mission to help you achieve this. So together, we can make the world a better place. One step at a time.
Proces
The purpose of your company or organisation, is our starting point. We help you and your team to identify your true purpose and bring it to life, using our three design principles.
3 Principles
(A) Fundamental
Let your purpose be the driving force behind everything you do and be fundamental about it. Why? Brand purpose:
(1) Gives direction (agile)
(2) Inspires action (change)
(3) Unites diversity (inclusion)
(4) Creates loyalty (connection)
(5) Transcends product/service (impact)
(B) Actionable
Make your purpose actionable through a brand narrative that activates your colleagues, customers and partners. This will allow your purpose to become a catalyst for growth and change. Let it enhance the impact you make as a business or organisation.
(C) Unmistakable
Bring your purpose to life in a way that is unmistakable. Using a design system that is consistent, scalable and unique throughout all your digital and physical spaces.
Pitch
Discover how we can help you to make radical impact with your brand. Book a studio-pitch (30m).
From brand to
radical impact
Work
Clients
We help a diverse range of clients with their brand strategy, story and identity. Do you want an impression of our work? Request our portfolio here.
Work
We help a diverse range of clients with their brand strategy, story and identity. Do you want an impression of our work? Request our portfolio here.
Customers
Studio
u-inc is run by a core team of thinkers, doers, and makers. We work with a flexible layer of specialists. Likeminded spirits, driven by the ambition to use creativity as a force for good. And to make a positive impact on the world we live in.

ReReRe
Radical impact, requires radical change. Radical change, requires radical action. With our ethos Rethink, Repurpose, Redesign, we challenge everything we do. We flip the script and take action to change our social and ecological footprint for the better.
Logbook
Ready to spring into action yourself? Or need more inspiration? We will publish every ReReRe in an open logbook. Click here if you want to receive an email the moment it’s live.